60 per cent of businesses opt for conference calls over face-to-face meetings as the global nature of most industries push firms to opt out of traditional meetings.
Of those surveyed, 66 per cent stated that the biggest disadvantage of traditional face-to-face meetings is the time it takes to travel to and from them, 50 per cent ranking cost as the worst disadvantage. “Many companies still prefer traditional face-to-face meetings as they are considered more personable and engaging than audio conference calls, but travelling to and from meetings is costly and time-consuming. Businesses are already beginning to see that video conferencing is the answer to bridge this gap.”
46 per cent still think face-to-face meetings make the most sense for their business and doubts about conference calls still very much exist with 35 per cent put off video conferencing by poor audio or visual quality. Meanwhile, 28 per cent blamed the complexity of setting up the technology for not bothering to implement a conference calling strategy.
Businesses must look to new technologies such as High-Definition [HD] video conferencing that flawlessly meet business expectations to help them maintain relationships, achieve their business goals and remain as efficient as possible.